The virtual Summit takes place on 17th December
Posted on November 19, 2020

From initiative to movement: help us achieve a financially healthy society.

The 4th edition of the TFI Summit is coming your way on 17th December, and will empower and connect change-makers from all around the world. Relevant solutions, the latest research, new ideas and creative thinkers… TFI Summit 2020 is set up to inspire change makers in collaborating and amplifying insights that can make (or are making) a difference in creating a financially healthier society.

This year, we're bringing the Summit to you virtually. We'll be broadcasting live between 10am and 4pm CET - bringing you a mix of research, guest speakers, panel discussions and interactive sessions.

Head to our Summit event page to view the full program for the day and to book your place.


And learn about some of our guest speakers below!


Lord John Bird (Keynote)

Lord John Bird was born into poverty and brought up in care. His life's journey has included spells as prison inmate, artist and printer. Now an established iconoclast, activist and publisher, and a crossbench peer appointed to the House of Lords in October 2015, John Bird is the force behind The Big Issue, the world's most successful street magazine. He is an inspirational business leader with an outstanding record of using enterprise as a tool for social change.

Pinar Abay

Head of ING Market Leaders and a member of the Management Board Banking. Pinar Abay was born in Ankara, Turkey, in 1977. She holds a bachelor’s degree in economics from Bilkent University, Turkey, and an MBA degree from Harvard Business School, USA.

Before joining ING, Pinar worked in Istanbul, San Francisco and New York for McKinsey & Company, serving US-based banking clients. On 1 October 2011, she was appointed CEO and a member of the board of ING in Turkey. In 2016, Pinar became a non-executive member of the board of ING in Belgium.

Hans Honig

Hans Honig (1966) is since 2019 the Chief Executive Officer at Deloitte Netherlands and member of Deloitte’s Executive Committee from Deloitte North South Europe. Hans is a partner with over 25 years of professional experience in Financial Services and in professional services. After obtaining his Masters Degree in Law and Masters Degree in Economics, he worked for 5 years at a bank and then 7 years as a consultant at an international consultancy firm. Since 2006, Hans has been associated with Deloitte in various leadership roles, including as lead consultant in strategic transformation programs, global Lead Client Service partner of leading clients and Strategy & Operations leader. From 2017 to May 2019, Hans was Managing Partner Financial Services and Corporate Strategy Officer and a member of the Executive Committee Deloitte Netherlands. He is also a member of TFI’s Executive Committee.

Michael Haliassos

Haliassos holds the Chair of Macroeconomics and Finance at Goethe University Frankfurt. He is a Research Fellow of the Centre for Economic Policy Research (CEPR, UK), Founding Director of the CEPR Network on Household Finance (2015-), and Research Professor and Executive Board member of the IMFS. He is also an adviser to the European Central Bank on the Eurozone Survey of Household Finances and Consumption since its inception in 2006, a member of the Research Board of the Think Forward Initiative, and an International Research Fellow of NETSPAR. He has served as member of the Consultative Working Group of ESMA’s Investor Protection and Intermediaries Standing Committee (2015-2017), as Director of the Center for Financial Studies for two terms (1.2010-12.2015), and he has been Founding Director of SAFE, a multi-million centre of excellence on a Sustainable Architecture for Finance in Europe (1.2013-3.2015).

Marisa Walster

As a Senior Director and Business Strategy Lead at the Financial Health Network, Marisa Walster uses her Financial Services experience to support financial institutions as they work to improve the financial health of their customers, employees, and communities. Marisa's work includes research into the connection between financial health and customer value, as well as authoring the FinHealth MAP - A maturity model and assessment tool helping companies operationalise financial health.

Marisa has over 15 years of experience in Financial Services organisations, including American Express, Visa, and Discover. She has held roles across corporate strategy, innovation, product management and consumer insights.

Marisa is a “Double-Maroon” with an A.B. in Economics and MBA from the University of Chicago. Marisa lives in Chicago with her husband, Scott, and their two sons.

Martijn Hubers

Martijn Hubers is a policy advisor at the Ministry of Finance of the Netherlands. Within the Financial Markets Policy Directorate, he works on policy files concerning business conduct and securities markets. With a background in international economics, he tasks are focused around designing policy and legislation that form the conditions for well-functioning, honest and transparent financial markets and institutions that benefit consumers. Together with his colleagues, he is involved in the platform “Action Plan Consumer Choices” that aims to improve the choice environment of consumers to enhance healthy financial choices. Within the platform, the financial sector, consumer organisations and universities collaborate on initiatives aimed at applying behavioural insights in the products and services offered by the financial service providers.

Rick Nijkamp

Rick Nijkamp is a behavioural change expert at Money Wise. Together with his colleagues he aims to improve the financial fitness of Dutch citizens, including society’s vulnerable groups. Questions central to their work are: What is the perspective of the vulnerable? How do we motivate them to think differently about their pension? And how can we trigger them to look for help earlier in case of increasing debts? Originally Rick is a sociologist and social psychologist and has 13 years of experience in interviewing the (financially) vulnerable on the street or in their own environment.

Rick is involved in the platform “Action Plan Consumer Choices” at the Ministry of Finance of the Netherlands. Together with banks, insurers and universities (of applied sciences), the Ministry of Finance researches consumer behaviour and thinks of new initiatives to help consumers make better financial decisions. Rick serves as “the broker” or “matchmaker”. Together with his colleagues, he is responsible for the quarterly meetings at which participating organisations can pitch new ideas, matching relevant participating organisations and acquiring interested new organisations to join the initiative.

Karolien van den Akker

Dr. Karolien van den Akker is a consumer researcher at the Consumer Research Unit at CentERdata. Karolien carries out (experimental) contract research for external clients such as the European Commission and the Dutch Ministries. For example, she has investigated how consumers can be encouraged to make healthier financial decisions and sustainable product choices. Karolien also conducts scientific research and regularly publishes her work in peer-reviewed journals. Karolien obtained master degrees in Health and Social Psychology (Maastricht University) and Nutrition and Health (Wageningen University). During her PhD at Maastricht University she focused on experimental research into the role of learning processes in (unhealthy) eating behaviour. After this, she worked as postdoctoral researcher and assistant professor at the same university.

Natasja Popma

Natasja works as a coach at the Nibud Institute in the Netherlands. The National Institute for Family Finance Information is a very well-known and respected independent foundation in the Netherlands, that gives information and advice on financial matters to private households. Natasja coaches people, on behalf of their employers, in how to stabilise their financial situation and guides them in finding practical and sustainable solutions.

“My goal is also to inspire the participants so that they really get to work after the training, and apply the new insights and skills in their own practice.”

Micha Aarts

Micha gained her knowledge and experience as a financial advisor in banking and in the fields of financial and tax affairs, debt relief, coaching and communication. She works as a Nibud-coach for The National Institute for Family Finance Information in The Netherlands, and has experience such as individual coaching, and providing courses, training and guest lessons to employees, HRM / management and students.

“With financial coaching I want to contribute to people being able to arrange their financial affairs independently and with self-confidence. It is great to see how they regain control of their money with some support!"

Julia Nafziger

Julia Nafziger is Professor in Economics at Aarhus University, Denmark. She acquired her PhD from the University of Bonn, Germany. Her main research interests are behavioral and experimental economics. Recent research focuses on self control problems and how to overcome them by setting goals; and on the design of nudges in complex environments.

Alain Samson

Alain Samson is the founder of and Chief Science Officer at Syntoniq. In the past, Alain worked as a consultant, researcher, and scientific advisor, both independently and through LSE Enterprise, the consulting arm of the London School of Economics. His experience spans multiple sectors, particularly finance, media, consumer goods, higher education, energy, and government.

Alain studied at UC Berkeley, the University of Michigan, and the London School of Economics, where he obtained a PhD in Social Psychology. His scholarly interests have been eclectic, including culture and cognition, consumer psychology, and behavioral economics. He has published articles in academic journals in the fields of management, consumer behavior, and economic psychology. He is the author of ‘Consumed’, a Psychology Today online column about behavioral science.

His work and opinion has appeared in the media, including the BBC, The Financial Times, The Guardian, The Huffington Post, and The New York Times. He is a Fellow of the UK’s Royal Society of Arts. Alain is a Founding Member of the Global Association of Applied Behavioural Scientists.

Dennis Hummel

Dennis Hummel works currently for a Federal German Ministry, in Berlin, Germany. He was a Consultant at Commerzbank Group, Frankfurt, Germany. He acquired his PhD in Marketing and Information Systems at Karlsruhe Institute of Technology (KIT) after his Master studies Finance and Economics at HEC Paris, France. His latest publication about nudges exams the effectiveness of nudging in the context of need for cognition and need for uniqueness.

Anastasiya Pocheptsova Ghosh

Anastasiya Pocheptsova Ghosh is an expert in consumer decision making. Her research interests include consumer financial decisions, behavioral change in response to innovations in the marketplace, choice architecture, and behavioral interventions' effectiveness in the field. She earned her master's degree in advertising at the University of Texas at Austin and her Ph.D. in marketing at Yale University. Anastasiya is an Associate Professor of Marketing at Eller College of the University of Arizona, and her teaching portfolio includes Marketing Communications, Branding and Judgment and Decision Making courses.