Learnings become a springboard for action to help consumers


Academics, policymakers, consumer-organisation representatives and leaders from the financial and technology sectors embarked on a journey to help people make better financial decisions.

"When you tell people to save more, they find it hard to find out what to do - the trick is to show them how to unspent. I truly believe people will change their saving behaviour once they know how much their friends save."

Marieke Blom, chief economist at ING in the Netherlands and part of the team that designed what they call the "social nudge" app.